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Overview
Strivectin first became popular after a series of creative advertisements designed by Klein-Becker (the company that produces Strivectin) began appearing in beauty magazines and tabloids across the nation. The company’s aggressive marketing campaign focused on the supposed discovery of its anti-wrinkle cream, called Strivectin SD. According to these ads, it was “dumb luck” that led to the researchers behind this product finding out that it produced better results for wrinkles than it did for stretch marks. Based on the success of its initial product, Strivectin has now launched several other products, including an Eye Cream. The promotion for this product follows the similar approach to Strivectin-SD, and of course we were initially intrigued by the company’s creative marketing techniques. But more importantly, the team at EyeWrinkleReviews.com needed to make sure that the product itself live
Featured Ingredients
According to Klein-Becker, the company first designed its Eye Cream in response to customer feedback about its initial Strivectin-SD complex, which apparently produced some results, but since it also contain peppermint oil as a fragrance, was also potentially irritating for the delicate skin near the eye. Therefore, the company produced the Eye Cream to contain essentially the same ingredients as the anti-wrinkle cream (a combination of a peptide called oligo-PPK and various unnamed bioflavonoids) but in a combination that was non-irritating. However, if this is the case, we wonder how Klein-Becker can make the claim that the Eye Cream also addresses dark circles, since the original Strivectin-SD formula did not contain any compounds that could reduce dark circles. No information contained on the company’s web site or on its published materials has been able to explain this fact. Therefore, we cannot determine whether or not the Eye Cream will address dark circles and under-eye puffiness as the company states, or whether it is merely a non-irritating form of the original Strivectin-SD wrinkle formula.
Web Site Description
The Strivectin web site contains very little information other than a description of how the Eye Cream is supposed to work. We found very few specifics about any ingredients in the product, no customer testimonials and only very basic information about how to order. Fortunately, Klein-Becker offers a 100% money-back guarantee on its products, but since it does not offer a free trial of the Eye Cream, we wonder whether spending $59 on a formula that - for all intents and purposes - seems to be the same as the company’s anti-wrinkle cream is worth it.
Positives
- Company is known for its creative approach to product marketing
Negatives
- No information on any ingredients for dark circles or puffiness
- Product seems exactly the same as its other anti-wrinkle formula
- No customer testimonials are posted
- Klein-Becker does not offer a free trial of its products
Conclusion
While we - like many people - were at first intrigued by Klein-Becker and its attractive ad campaign, the Eye Cream fails to live up to the claims. We have no reason to believe that this formula is any different from Strivectin-SD, so therefore we cannot recommend it as a formula for dark circles or under-eye puffiness.
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